Free Bonus: The IPA Report"Why I Abandoned a Gold Mine… for a Platinum Mine" Firstly, I'm NOT here to tell you to be an information publisher. If you don't know what this is, it's the super-profitable business that involves selling 'how-to' paper or downloadable products via direct marketing like mailing pieces and/or websites. Okay? Great... But that's how I started - information publishing. It served as the springboard for what I do now. So yes, there's a relationship here to information publishing but that's not what I'm asking you to do (though I certainly wouldn't discourage it!). And no, I didn't switch to the Internet. All will be revealed but I need to explain things step-by-step for this to become clear to you. Remember, we're talking about a series of telephone-number checks pouring into your bank account. I appreciate your patience... The forgotten document that changed my life was a sales letter- much like the sort of sales letters that come through your mailbox. That piece of 'junk mail' I opened in my darkest hour was an invitation to learn about information publishing and direct mail. I went ahead and learned all about it (remember, I'm NOT telling you to do this). 'Junk' mail? 'Junk' couldn't be a more inaccurate description; that idea was nothing short of a goldmine! Anyway, as lucrative and simple as that idea was, like most businesses that become successful, it didn't come without the occasional headache. Except, in the information publishing business it’s a headache like this (this actually happened to me)... My phone rings. "Yes?" "Errr... boss... the credit card machine isn't working." "Re-boot it." "We did. It's not the machine that's faulty. We put too much money through it - it's over our limit." "Alright, I'll call them." "And boss... the couriers said they can't deliver all those customer packages today - they'll be back tomorrow with two vans instead of just the one. Oh, and we're about to run out of stock." So you know, the kind of problems you would love to have! Yep, that's the information publishing world and that's where I cut my teeth. But one day, that same girl who called me - my assistant Sarah - brought a piece of junk mail into work and gave it to me. I made a call to check it out. A light bulb went off! The rest is history. Once again, a simple piece of junk mail had catapulted my life in a whole new direction! This time though, it wasn't what the mailing piece was selling that changed my life because... I didn't buy the product it was offering! I'll tell you what it was in a second. Let me first ask a question: It takes the same amount of effort to mine platinum as it does gold and yet historically, platinum is way more valuable. Which would you rather mine? If information publishing is a gold mine, what I'm involved in now is a platinum mine. With one difference: the mining's already been done and the platinum is just lying there on the floor! Oh yes... and the mine was given to me FREE. Stay on this thread - it's very important if you are to get this money! The end result was I abandoned the information publishing gold mine for something MUCH better... Reading this far tells me you're probably the right person for this. So let's now dig deeper as I explain exactly what I do and how you can join the party... Money Made Simply From Home It'll be easy for you to understand this if I make a comparison to a similar business you already know of, but probably don’t know much about: Hollywood. The movie business (remember, this is just an analogy. We’re not going into the movie business!)... Basically, when a movie is made a veritable legion of people are scrambling around having living nightmares striving to create and distribute the film just so you can go and throw popcorn at Angelina Jolie in a theatre near you this Saturday. But there's one person who has no such headache... This is the person who simply introduces the producer to the screenwriter and director, and then let's them all get on with the horrific struggle of film making while he or she makes a quiet exit out the backdoor clutching a Big Fat Money Order for doing absolutely NOTHING. He or she makes money simply by existing – and this happens ALL THE TIME. That person in Hollywood is the agent. Tinseltown insiders know full well it's the big talent agencies that control Hollywood. What's even more infuriating for the town folk of Beverly Hills is that these agents are only in this privileged position because they were given a hand up by an insider. Stay with me! This is important... Say an agent has Tom Cruise on his books. He also has a great screenwriter, and a great director on his books. And a great producer. The key is that the agent is the reference point for all the talent required to make a hit movie. He's in the privileged position of having access to all the aces in the deck and to see the bigger picture. He selects a script to show to the right clients in his agency and voila! A studio like Universal writes a REALLY Big Fat Money Order for $100 MILLION from which the agent takes a generous percentage. Tom Cruise and all the other agency clients beaver away on and off set, meanwhile the agent gets back to his Playstation 3 and sends his assistant down to the bank. The agent isn't interested in fame (most of them you will never have heard of), he just wants his share from the Hollywood gold mine as easily and quickly as possible. Next time you see a film and watch the credits at the end, spare a thought for the person who doesn’t show up there; the agent is the one who brought it all together usually! One last thought on this analogy and it's an extremely relevant one: all this money sloshing around in Hollywood is because of a simple truth: people love watching movies and will pay to do so. In other words, demand is high and stays high even in recession and the profits are raked in globally. Okay, as I’ve said, I'm not suggesting you become a Hollywood agent, so let's leave the movie world and slot this analogy into what I do... Cash Out of Thin Air So what is it I do? I'll answer that question for you as I did for someone else recently... Just last week I had a handyman over for the day (I couldn't hang a shelf straight if my life depended on it). It was a normal sort of day for me. I was generally pottering around; reading the paper, winding the dog up, indoor putting, you know; the usual tough life. All this while the handyman looked on. I think at one point he actually caught me setting something on fire with a magnifying glass in the sunshine... Anyway, the handyman couldn't contain himself any longer. Covered in sweat from his back-breaking, tenner-an-hour 'business' he asked with a bemused and slightly jealous expression: "What do you actually do?" I told him that like a Hollywood agent, I make money simply by existing as a common point of reference. Only in this case, I'm a common point of reference for 'talent' in the information publishing business. Just like a talent agent in the film business, I'm the guy behind several of the 'productions' you'll have probably seen offering various 'How To' products specially focusing on wealth building and business opportunities. You won't have seen my name on the 'credits', but I put the whole thing together (from my Jacuzzi sometimes!). Basically, I work 'backstage' in the information publishing world. When Sweet Gets Even Sweeter... There are of course a few other agents who do this (though I'm probably the best-known), BUT those other agents would never share this secret with you and allow you into this secretive inner sanctum. They guard 'the Platinum mine' closely. What's the difference between me and them? A BIG edge that I enjoy due to my unique circumstances. I'’s this same edge that allows me to welcome you into 'the club' with open arms! AND it's that same big edge that makes being an agent even more disgustingly easy and lucrative...! Okay, a quick recap:
Okay, so I told you that I have an edge others don't - an edge that means I can divert chunks of cash your way and let you in on the best kept secret in the information publishing world. Want to know what this edge is? Okay. You're going to love this... I've made and continue to make, a fortune as an agent based on an incredibly simple truth: the British and American people share a common language - English. Let me explain... I'm British but I live in America - I have done for 5 years or so. Here's the critical edge you and me have - an edge that generates all this cash so easily... Don't you think that an information product promotion that works in the USA will work in the UK too? And conversely, a promotion that works in the UK will work in the USA, right? STOP! Please be clear about something: I'm not talking about just products. Obviously, information products can usually work in the UK and USA and perhaps you've even bought a non-exclusive product license for an American product. That's NOT what I'm talking about. I'm talking about an information product AND the proven and successful sales letter that goes with it. A promotional package that is out there and working right now... pulling in thousands right now... just in another country. I'm also talking about exclusive rights to this product and sales letter. Like I said, the Platinum's already been mined. It's just lying around on the floor waiting to be picked up! And I will even pick it up for you. The work's already been done, perhaps even by another agent. Where I come in is taking that promotion and either importing it to the USA or exporting it to the UK! You can make cash both ways - import and export. Alright, let's use an example you'll be familiar with so you can appreciate how this really does equate to cash out of thin air... Who Else Wants to be a Millionaire? You know the TV program 'Who Wants to be a Millionaire'? Well, that's a HUGE hit in America. But it was a UK export of course. The Brits behind that program did all the hard work and then some agent sold the concept to an American TV network in return for a Big Fat Money Order. How much work do you think that agent did!? Not a lot! And yet, everyone's happy; the Brits got a check for nothing, the Yanks got a money-spinner of a show and viewers on both sides of the Atlantic have a great TV program to brighten up their otherwise dreary lives as they dream about receiving a Big Fat Money Order (ironic!). It's total win-win! But the agent is the one who didn't risk a penny and didn't sweat a single drop. The agent of that deal is sitting on his yacht while the TV networks on both sides of the Atlantic work hard at running the show. Both those TV networks became 'bi-product millionaires'- that's to say, they made a fortune as a side-effect of the agent making one! Please note: the TV networks don't mind the agent getting a big slice of the pie because they know this is how the game works and that it's all money they wouldn’t have otherwise had. They appreciate this works by collaboration and are happy to share. People who get too greedy in this game soon get squeezed out! But why even get greedy when it's so much money for so little effort? Wouldn't you rather have say, 25% of 10 MILLION than nothing?! I simply email over the materials. Then, I go and play! And, as if that wasn't crazy enough, people on both sides of the pond can't thank me enough. Saying 'you’re welcome' has never been easier. If it's a USA information product promotion I export it to the UK. If it's a UK promo I import it to the States. Job done. Again: I am NOT talking about importing and exporting just a product. A product in itself is pretty worthless without PROVEN sales material to make it fly. And some products have a product owner who provides customer support too. You need the whole package; once you do, the information publishers will be banging at your door to give you Big Fat Money Orders. I'm talking about you becoming an International Product Agent (IPA) like I am. Let me give you just one example of how quickly and easily the money can end up in your bank account. Think back to how we started this conversation... Reward Offered… for Your Junk Mail Right now, probably in the bin, is a sales letter you've received from someone. That sales letter could be your ticket to a Big Fat Money Order! If you think it's good (i.e. it made you want to buy the product in question), take a look at it. It could be your first export! You see, this is a GENUINE opportunity and everyone in this business reading this KNOWS without question what I say is true because they're on the receiving end of it more often than not! Rewind a bit. Remember I told you how my assistant showed me a piece of 'junk' mail that changed my life? Here’s what happened... I was in the US at the time working as an information publisher. I liked the promotion (on the junk mail) so I called the people behind it to see if I could promote it to my customers there in America. They declined but they heard my Brit accent and said, "But you can offer it in the UK if you like!" One phone call and one Big Fat Money Order later, my fate was sealed! I made nearly two hundred grand in 24 hours from that one. So, if an International Product Agent makes money by introducing people, how can you do this if you don’t know anyone?
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